Lean Analytics: A short summary (Presentation)

Lean Analytics: A short summary (Presentation)

At Lean Startup Meetup Karlsruhe I gave a presentation about my first insights reading Ben Yoskovitz and Alistair Croll’s new book “Lean Analytics“. I think this book is a great addition to available startup literature, since it not only provides…

Transforming from Build-Measure-Learn into a Kaizen Culture

Transforming from Build-Measure-Learn into a Kaizen Culture

While reading Lukas Fittl‘s great post about the ideation switch I found that there are a lot of similarities between the transformation from ideation into execution and the transformation from a macro-learning culture before problem/solution fit into a product improvement culture when…

3 Important Things About Metrics Startups Don't Know

3 Important Things About Metrics Startups Don't Know

This is not about the AAA’s of Metrics – Actionable, Auditable, Accessible, which in my opinion is basic knowledge for everyone who wants to drive successful data-driven decisions. In this post I want to dive deeper into what metrics really…

A Systematic Approach for Data-Driven Decision Making

A Systematic Approach for Data-Driven Decision Making

I am currently working on my bachelor’s thesis about “Metrics Design for SaaS Startups”. While interviewing a lot of founders I found out that almost everyone thinks metrics are really important for product management decisions. Then again, I still have…